[snakeoil]

TV news was abuzz Thursday morning after Variety reported on a presentation by Alan Wurtzel, a president at NBCUniversal, who said that streaming shows weren’t cutting into broadcast television viewership to the degree that much of the press seems to believe. Mr. Wurtzel used numbers that estimated viewership using data gathered by mobile devices that listened to what people were watching and extrapolating viewership across the country.

Wait, what? It’s using the microphones on cell phones to listen? Who’s it listening in on?

The company behind the technology is called Symphony Advanced Media. The Observer spoke to its CEO Charles Buchwalter, about how it works, via phone. “Our entire focus is to add insights and perspectives on an entire new paradigm around how consumers are consuming media across platforms,” he told the Observer.

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Where is the outcry over this?

[RealJustme]

Where is the outcry over this?

Over what?

[snakeoil]

Doesn't the thought of a private company listening to your private conversations in your living room disturb you?

[RealJustme]

Do you really think they have thousands of people listening to millions of phones so they can determine what programs they watch? I can see some people spending hours listening in on someone's telephone trying to catch a cheating spouse or something like that but listening in on what's going in a complete stranger's home (BORING). If it sounds really, really silly, it's silly.